Website Development
Aether recognized the growing need to establish a strong and cohesive digital presence to effectively engage with their target audience in an increasingly competitive market. While their brand had gained significant recognition through traditional channels, the absence of a dedicated online platform limited their ability to showcase their unique value proposition, connect with potential clients, and provide a seamless experience for their existing clientele. Aether required a website to serve as a central hub for their brand, enabling them to communicate their message more effectively, enhance customer engagement, and ultimately drive business growth in the digital landscape.
About Aether Co
Aether is a company that deeply understands the importance of making genuine and impactful connections in today’s digital world to drive brand success.
The name “Aether” comes from ancient Greek mythology, referring to the “upper sky,” the pure substance the gods were believed to breathe. Just as Aether was the medium through which celestial bodies moved, our agency acts as a bridge, linking brands to their audiences through the powerful voices of today.
The Creative process
The project began with a thorough analysis of Aether’s existing digital presence and identification of key areas that required improvement. Tromium Limited then crafted a bespoke digital marketing plan, integrating powerful tools like Google Analytics and Mailchimp to ensure data-driven decisions and efficient campaign management. The website was optimized for mobile responsiveness, making it more accessible and user-friendly on all devices. Additionally, setting up the Google Business Profile helped Aether connect with local customers more effectively. The entire process was collaborative, with regular updates and feedback sessions ensuring that Aether’s objectives were met with precision and professionalism.
STRENGTH IN NUMBERS
Business impact
Since partnering with Tromium, Aether has witnessed a significant surge in organic search traffic to their website, resulting in higher conversion rates and increased contact form submissions. By relying on our expertise and insights, Aether has been able to optimize their marketing spend and generate exceptional results. The outcomes of our partnership include:
Organic transactions increased
Organic conversion rate improved
Increase new users from organic traffic
Esteemed digital marketing solutions
As part of our partnership, Aether has the advantage of having a dedicated account manager who serves as the primary point of contact, working closely with our team of experts to ensure that the partnership yields the desired outcomes. Aether has expressed their satisfaction with our collaboration, saying,
- Digital Marketing Strategy: Tailored strategies that focused on SEO, content marketing, and social media engagement.
- Google Analytics Integration: To track, monitor, and analyze website performance, providing actionable insights.
- Mailchimp Integration: For streamlined email marketing campaigns that kept Aether's audience informed and engaged.
- Mobile Responsiveness Optimization: Ensuring that Aether's website was fully optimized for mobile devices, enhancing the user experience.
- Google Business Profile Setup: For improved local SEO and customer interaction through verified Google business listings.
+60 %
Customer
Satisfaction
126 %
Increase in organic sessions
251 %
Increase in organic contact form submissions
